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Rocky Bergen

ARTIST & DESIGNER
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Bergen Octo - Stainless Steel Watch - Front View - Latest Version

Bergen Octo - Stainless Steel Sports Watch Design

April 11, 2020

The Bergen Octo is an octagonal watch design I have been playing around with for the past few months now. Pictured above is the most recent version of the design to pass judgement at the “Bergen Watch Factory” which only really exists as an ongoing design exercise. Watches while simple to grasp as an object require a great deal of refinement to feel like an everyday accessory. This design has undergone roughly 60 iterations since I sketched the basic octagonal sketch over my lunch break back in January.

Bergen Octo - Watch face and bezel development

One of the challenges I face is working in Adobe Illustrator. If I had it to do over again, I most certainly would be learning Solidworks and earning a Product Engineering degree. Everytime I need to make an adjustment to a bezel edge, I am doing so manually. Rather than going completely from scratch, I am building the watchcase, face, bezel and other items to work with actual movements using accurate measurements. This limits some of the case shapes possible helps to grow my understanding of case design.

Bergen Octo - Case shape and styling -- Evolution

Paper mock-ups to help provide a sense of scale.

When I decided I was going to spend more time with watch design, I told myself I was going to start conservatively and respect the classics. So how did I land up with this decidedly retro and kitschy piece loud steel? I guess, I am not very good at following instructions, especially when they come from myself. I guess at the end of the day, I am happy to follow my bliss and hope to develop my watch design language along the way.

Bergen Octo - Bracelet and lug development

I got in touch with a few Chinese manufacturers to see about the logistics of building watches from these designs and they seemed to think it would be possible, so that is encouraging. I have considered having a buddy help me 3D print a basic case shape so that I could strap it to my wrist and get a better sense of presence.

Bergen Octo - Early Quartz iteration - Colorway considerations

While the top most image in this post represents the most refined example of these designs, there are things that I like about each of these designs. Ultimately, I am looking for the design that conveys the most harmony and is free from visual tension. Lots of pushing and pulling of assets in terms of scale and contrast.

Bergen Octo - Blueskying other potential derivative designs

For every good idea, there has to be a dozen weird ones. Glad I have enough time in the day to think of a few of those too. Below please behold the Tamawatchi.

Bergen Octo - Tomawatchi

I need to see this watch with “fresh eyes” which means I will be putting this project down for a few weeks and work on another retro paper craft project. So please stay tuned for that coming out near the end of this month if everything goes according to plan!

In watch, Industrial Design, Design, Mock-up, Prototype, Retro Tags watches, stainess, steel, nh35, seiko, watch, automatic, quartz
watches.png

Watch Colourways

January 25, 2018

Watch design recoloured.

In Design, Industrial Design, Illustration, Mock-up Tags fashion, watches, automatic, swag

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A collection of illustrations, designs, other art, and the occasional meandering. If you are interested in working with me please have a look at my portfolio and feel free to drop me a line!

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